Definition
What is an AI marketing agent?
An AI marketing agent is software that takes a marketing goal and does the work towards it: research, drafting, publishing, and checking the results, with a person approving the steps that count.
The term covers a lot of ground. Enterprise suites use it for agents that run ad budgets and score leads. For a team of one to five, the agent worth having does the content work, it reads your brand rules, looks at what your site ranks for, writes the post or the LinkedIn update, and hands it back for a yes.
Our guide to AI agents for marketing covers the wider category, and these agentic workflow examples show what a run looks like step by step.
What Contengi's agents do
The agents on your team.
Marketing assistant
Ask what to post this week or why a page is slipping. It answers from your brand, Search Console, and GA4, then drafts the thing you asked about.
Learn moreSEO blog writer
Give it a keyword and it runs your playbook, from reading the search results to a linked, finished draft waiting for your review.
Learn moreSocial and newsletter writers
Turn one post, transcript, or half-formed idea into LinkedIn posts and a newsletter that sound like you on a good day.
Learn moreRefresh agent
Finds the posts losing clicks, rewrites the sections that need it, and republishes at the same URL once you approve the diff.
Learn moreLLM visibility tracker
Asks ChatGPT, Claude, Gemini, Perplexity, and Grok the questions your buyers ask, and shows where your brand comes up.
Learn moreAutomations
Describe a recurring job in plain English, pick a schedule, and the agents run it while you get on with the business.
Learn moreBriefed on day one
Your knowledge base says who you are. Your data says what is landing.
Every agent reads the same brand brain first: positioning, audience, tone of voice, and the hard rules a draft has to pass. We build it with you during setup, so the first draft already sounds like you.
Connect Search Console and GA4 and the agents plan from your own numbers, which queries sit just off page one, which posts are dropping, and which pages pick up visits from AI assistants.
A chat window, an enterprise suite, or agents built for a small team.
A general AI chat
- Knows your brand
- Only what you paste in each time
- Uses your data
- No
- Does the work
- Writes text you copy out
- Approval
- You are the workflow
- Built for
- Anyone
- Price
- A chat subscription
Enterprise agent suites
- Knows your brand
- After a long setup project
- Uses your data
- Your CRM and ad accounts
- Does the work
- Runs campaigns for large teams
- Approval
- Set up by an admin
- Built for
- Enterprise marketing departments
- Price
- Enterprise contracts
Contengi
- Knows your brand
- Reads your knowledge base and hard rules on every job
- Uses your data
- Search Console, GA4, and your live site
- Does the work
- Researches, writes, publishes, and refreshes content
- Approval
- Every draft and edit waits for your yes
- Built for
- Teams of one to five
- Price
- From $50 a month, on your own Anthropic key
| A general AI chat | Enterprise agent suites | Contengi | |
|---|---|---|---|
| Knows your brand | Only what you paste in each time | After a long setup project | Reads your knowledge base and hard rules on every job |
| Uses your data | No | Your CRM and ad accounts | Search Console, GA4, and your live site |
| Does the work | Writes text you copy out | Runs campaigns for large teams | Researches, writes, publishes, and refreshes content |
| Approval | You are the workflow | Set up by an admin | Every draft and edit waits for your yes |
| Built for | Anyone | Enterprise marketing departments | Teams of one to five |
| Price | A chat subscription | Enterprise contracts | From $50 a month, on your own Anthropic key |
How it gets set up.
- 01
Build the knowledge base
A strategist sets up your brand, audience, voice, and hard rules with you.
- 02
Connect your data and site
Search Console, GA4, and WordPress, Shopify, Webflow, Framer, or a custom site.
- 03
Pick the work
Run an agent once, or describe a recurring job and put it on a schedule.
- 04
Approve and publish
Drafts and edits wait in Contengi. You publish, and the agents measure what happened.
Next month's plan starts from this month's numbers.
On a schedule
Set the job once and let it run.
An automation is a job written in plain English, like every Monday, find the three posts losing the most clicks and draft a refresh for each. Pick the schedule and the agents run it, then leave the results waiting for you.
Workflows chain agents together with approval steps in between, so research hands over to writing, writing hands over to a check, and you sign off before anything reaches your site.
FAQ
Common questions
What is an AI marketing agent?
Software that takes a marketing goal and does the work towards it: research, drafting, publishing, and checking the results, with a person approving the steps that count. Contengi is a set of AI marketing agents for content, built for teams of one to five.
Will the agents publish without asking me?
Agents save drafts and edits for you to review, and you decide what goes live. Workflows can also pause at an approval step before they carry on to the next agent.
Can an AI marketing agent replace a marketer?
It takes over the production hours. Research, drafting, reformatting, and reporting hand over well, while deciding what to say and when a piece is ready stays with you.
What does it cost?
Contengi starts at $50 a month for the platform and every agent. Writing runs on your own Anthropic API key, paid to Anthropic at cost with no markup on tokens.
Do I need technical skills to use it?
No. The workflows come built and tested, and a strategist helps you set up the knowledge base. If you can brief a freelancer, you can brief the agents.
Which channels does it cover?
Blogs, LinkedIn, newsletters, press releases, YouTube descriptions, and long-form opinion articles, with publishing to WordPress, Shopify, Webflow, Framer, and custom sites.
Keep exploring
Related features and reads
In the platform